• Northville Democratic Club

Exposing Framing Secrets of the Right

Updated: Jul 28

How did America elect Donald Trump? Since November, 2016 pundits have given us lots and lots of theories. But the Conservative takeover of ideas (aka frames) began 60 years ago with the creation of the John Birch Society. That’s when they began reframing ideas on government, unions and even science. They started think tanks, trained over 250,000 political operatives, and strategically purchased news outlets to ensure their framing reached all markets. This re-framing resulted in the election of Donald Trump.


What can we do about it? It’s time that liberals take framing seriously. We need to re-frame the debate based on our liberal frames – empathy, protection, empowerment and community.


Join us at the Northville Dems Membership meeting on Monday, January 27th, 7:00 pm as Lisa DiRado presents “Exposing Framing Secrets of the Right”. This presentation will use the LEAF Method to analyze a message and re-frame it using liberal values.


Be ready for a question and answer session about this critical topic.

We can re-frame the debate and bring back liberal ideas!


The NDC Membership Meeting is Monday, January 27, 7:00 pm at the Cady Inn, 215 Griswold St., Northville, MI 48167 at Mill Race Village in downtown Northville.





Contact us at info@northvilledems.com

Paid for by the Northville Democratic Club PAC, PO Box 221, Northville, MI  48167

Not Authorized by a Candidate or Candidates Committee